Lenovo Puts A New 'Twist' On ThinkPad, Intros Windows 8 Convertible Family7:00 PM EST Tue. Oct. 09, 2012
Lenovo on Tuesday grew its family of Windows 8-based devices with the launch of four new convertible PCs, including the SMB-focused ThinkPad Twist (pictured above).
Touting a half-notebook, half-tablet form factor, the new ThinkPad Twist has a 12.5-inch display, runs an Intel third-generation Ivy Bridge Core processor and includes native SMB software offerings such as Lenovo Solutions for Small Business, which offers a suite of productivity and security tools targeted specifically at small- to medium-sized businesses. Users transition the ThinkPad Twist from clamshell to notebook mode by "twisting" the top screen and closing it down on top of the keyboard.
The new ThinkPad Twist measures 0.79-inches thick, weighs 3.48 pounds and gets seven hours of battery life.
According to Peter Hortensius, senior vice president at Lenovo and president of the PC maker's Product Group, convertible form factors are poised to become one of the most popular on the market, marrying the functionality of a traditional notebook with the convenience of a tablet, while only requiring users to purchase and manage a single device.
"The next generation of tablet and PC combined ... allows users who need both [form factors] to get both without having to carry around both and manage both devices," Hortensius told CRN. "We think that type of simplification is significant."
In addition to the new ThinkPad Twist, which will be available for $849 alongside the launch of Windows 8 later this month, Lenovo has introduced three new convertibles under its consumer-focused "Idea" brand. The highest-end in the group is the new IdeaPad Yoga 13, which, in addition to being used as a tablet or notebook, can be used in what Lenovo calls "Stand" and "Tent" mode, ideal for watching movies or playing games.
The IdeaPad Yoga 13 has a 13.3-inch display and a thin 0.67-inch frame, and it also runs an Intel Ivy Bridge processor. Lenovo said it will also launch alongside Windows 8 and sell for $1,099.
Also introduced were the IdeaPad Yoga 11, essentially the 11-inch counterpart of the Yoga 13, and the IdeaTab Lynx, an 11.6-inch tablet that comes with an optional keyboard. These devices, also set to launch this month, will start at $799 and $599, respectively.
NEXT: Lenovo Goes Head To Head Against Stiff Competition
Lenovo's new convertibles will go head-to-head with a slew of other hybrid PCs expected to make their debut with the release of Windows 8, including Dell's XPS Duo 12 and Microsoft's own Surface tablet. But, Hortensius said that Lenovo will be able to set itself apart from other OEMs in that it's offering an entire portfolio, or "family," of Windows 8 convertible designs, rather than just one or a small handful of devices.
"What I think really sets us apart from HP and Dell and others in this announcement is the family approach. It’s not just that we have a device -- it's that we have a family of devices," Hortensius said.
"We really pioneered this idea of convertible products that can flip from one product to another in terms of what we demonstrated a long time ago with our removable tablets," he continued. "So we think that kind of innovation and leadership around these styles and designs ... is very important and something that sets us apart."
PUBLISHED OCT. 9, 2012