TiVo, 'Entertainment Weekly' Team Up For Content

TiVo, 'Entertainment Weekly' Team Up For Content

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By Caitlin Moriarity, ChannelWeb

4:53 PM EDT Wed. Aug. 27, 2008

TiVo, a maker of digital video recording devices, said Wednesday that it is entering a partnership with "Entertainment Weekly" to "reinvent how TV fans in print and online connect with their favorite shows," according to a statement issued by TiVo.

Under the terms of the partnership, TiVo devices will automatically record television shows featured as "Entertainment Weekly" "What To Watch" TV recommendations.

TiVo users will also be able to download and view EW.com content like the "Ausiello TV," "Idolatry" and "Just a Minute" shows.

The new service is expected to launch this fall, and "Entertainment Weekly" and TiVo will soon market information on how to sign up.

Tom Rogers, TiVo CEO and president, said in the statement, "We are pleased to have an opportunity to work with one of the most respected entertainment brands to help change the dynamic of how a franchise like 'Entertainment Weekly' and the TV world can be combined to create a whole new level of service for the reader and the viewer. TiVo is all about providing easy solutions so that television viewing can be molded to an individual's lifestyle, and 'Entertainment Weekly's' development of this complete solution for its readers is just what TiVo stands for."