Dell Sees the Channel Light

Call it our scoop du jour: Huge kudos to CRN's Ed Moltzen, who caught up with Michael Dell for an exclusive interview that reveals his company's plan to embrace the channel in what's nothing less than a major strategy shift:

"We're going to work on a number of different program elements and reach out to these partners because, actually, this part of our business has been growing faster than the overall category," Dell told Ed. "We take that as a positive affirmation that there is a great interest here. We're going to ramp it up quickly."

BTW, Dell's just the latest hard-to-get, big-name exec we've scored. In recent weeks, VARBusiness also spoke to IBM CEO Sam Palmisano and Microsoft channel chief Allison Watson.

Posted by Gayle Kesten at 10:40 AM, May 16, 2007

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