Emerging Tech 2007

Dynamic new tech vendors offer innovative technology, healthy margins and rich support options, and solution providers are increasingly taking them up on the deal. CRN's Emerging Tech 2007 reveals that VARs are engaging more vendors, for more strategic solutions, than ever before. Craig Zarley and Steven Burke report:

"The popularity of emerging vendors highlights a growing trend in the SMB market: It is the solution provider's brand that carries the most weight. The emerging vendors recognize that power and are battling hard to win solution providers' hearts, minds—and selling power."

At the heart of today's special report is a database of over 160 emerging vendors that are looking to add channel partners, capped off with a list of the 50 Emerging Vendors you must evaluate before making a deal with anyone.

The report also includes a slide show on some hot new products; a look at the business models of the new breed of emerging vendor; at how the established tech companies are adapting to this new environment, and more.

Posted by Joe Caponi at 11:13 AM, June 4, 2007

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