State of the Market 2008Our sweeping State of the Market report is online now. We spoke with hundreds of small, mid-sized and large VAR company executives about their business and technology plans for the coming year. In our lead feature, Jeanette Boyne says VARs are right to be optimistic about 2008, as channel sales continue to outgrow direct technology sales, and because solution providers are well equipped to serve the fastest growing customer segment, the small and mid-sized business market: "Solution providers that saw a net gain of customers in 2007 were the rule rather than the exception: 53 percent increased their customer base while only 11 percent suffered a net loss of customers. The size of the overall channel customer base grew 10.4 percent in 2007." Other features look at how solution providers expect to grow; at how savvy VARs focus on profitability; and at how Software-as-a-Service is changing the game for software VARs. View the top-line data in our slide show and then dive into our complete results database. You'll also find a friendly User Guide to locate the most important survey findings for your needs. UPDATE: Robert DeMarzo sounds a warning note: "VARs have always been a great barometer of the U.S. IT economy and a leading indicator of a coming boom or bust. While we don't have comparative numbers on those three questions, the fact that four of every 10 VARs are concerned about a recession is alarming. It also shows that VARs are reading between the lines when it comes to vendor financial performance, grasping the fact that a weak U.S. dollar is contributing more to IT growth than many people realize." Posted by Joe Caponi at 04:22 PM, December 12, 2007 This is a public forum. United Business Media and its affiliates are not responsible for and do not control what is posted herein. United Business Media makes no warranties or guarantees concerning any advice dispensed by its staff members or readers. Community standards in this comment area do not permit hate language, excessive profanity, or other patently offensive language. Please be aware that all information posted to this comment area becomes the property of United Business Media LLC and may be edited and republished in print or electronic format as outlined in United Business Media's Terms of Service. Important Note: This comment area is NOT intended for commercial messages or solicitations of business. |
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