For Opportunity, Head For The MiddleIt's classic political advice for presidential candidates, but CEOs are listening too. In the latest VARBusiness, Robert DeMarzo shines a light on the importance of the midmarket (organizations that employ between 100 and 1,000 workers) to high-tech CEOs facing an economic downturn. Their route to the midmarket: you. "The top executives of companies like IBM, Oracle, Cisco, CA and many others are paying closer attention to hundreds of thousands of companies in the midmarket than ever before and, in doing so, solution providers that serve those customers are becoming valuable commodities." Posted by Joe Caponi at 11:40 AM, February 20, 2008 This is a public forum. United Business Media and its affiliates are not responsible for and do not control what is posted herein. United Business Media makes no warranties or guarantees concerning any advice dispensed by its staff members or readers. Community standards in this comment area do not permit hate language, excessive profanity, or other patently offensive language. Please be aware that all information posted to this comment area becomes the property of United Business Media LLC and may be edited and republished in print or electronic format as outlined in United Business Media's Terms of Service. Important Note: This comment area is NOT intended for commercial messages or solicitations of business. |
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