Chaos Is Good (Except When It Isn't)Keep your head in the game when others are panicking, and something good is bound to happen. Solution providers interviewed for VARBusiness's report, How To Sell IT In Tough Times say they're still seeing strong customer demand and looking to grow their businesses: "Some VARs say a sagging economic climate can actually spur IT sales, especially if you can prove a quick return on investment or increase operational efficiencies for customers." Don't miss 10 Ways To Survive And Thrive In A Downturn. So what could go wrong? One possible monkey wrench would be if customers were willing to buy, but unable to obtain the necessary credit. As banks fail and get swallowed up, It's a real concern: "Romi Randhawa, president and CEO of HPM Networks, a solution provider in Fremont, Calif., said he expects lending institutions to tighten up their lending practices in the wake of the financial debacle, especially to those VARs that sell a lot of hardware... Posted by Joe Caponi at 12:37 PM, September 29, 2008 This is a public forum. United Business Media and its affiliates are not responsible for and do not control what is posted herein. United Business Media makes no warranties or guarantees concerning any advice dispensed by its staff members or readers. Community standards in this comment area do not permit hate language, excessive profanity, or other patently offensive language. Please be aware that all information posted to this comment area becomes the property of United Business Media LLC and may be edited and republished in print or electronic format as outlined in United Business Media's Terms of Service. Important Note: This comment area is NOT intended for commercial messages or solicitations of business. |
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