Providing customers with options for leasing IT equipment is a great alternative in today’s environment, and your customers won’t need to go somewhere else for financing. Leasing IT equipment can mean the difference between your customers passing on a major technology upgrade, or acquiring the equipment or software necessary to take their business to the next level of success.
Leasing IT equipment can often ease the “sticker shock” that can go through a CIO or CFO’s mind as they consider major equipment purchases. Because many are looking for innovative ways to protect their balance sheets from a major financial outlay, or wish to upgrade their equipment regularly but lack the authority (or peace of mind) to execute such frequent transactions, lease financing solutions offer three attractive benefits:
• 100 percent financing: Generally, leasing does not require buyers to make large down payments or deposits, greatly reducing the out-of-pocket costs required to make an acquisition. In this way, leasing helps to protect a business’ balance sheet and level of cash-on-hand.
• Preservation of other credit vehicles: Equipment leasing allows businesses to make an acquisition without having to draw down traditional lines of credit, allowing them to retain access to vital credit resources while still making necessary investments.
• Convenience: Customers well get their financing and equipment in one simple package. Although leasing is a common option available to buyers, a large number do not take full advantage of it. Many equipment vendors currently provide their own leasing options or recommend preferred partners for expedient lease finance solutions at the point of sale.
For resellers and manufacturers of technology, leasing works best when terms are written by a financially-strong partner who is dedicated to serving their customers’ needs. Sellers stand to benefit most when they are aligned with an experienced technology lessor that can help package their product as affordable, incentivizing buyers to take advantage of low rates. In the current market environment, this will have enormous appeal to budget-conscious CIOs and CFOs alike.
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