Does it matter whether you opt for a consumer or businessgrade file sync and share (FSS) solution to add to your product portfolio? The answer is a resounding yes. It seems like only yesterday when new employees were simply issued a Blackberry and an IBM ThinkPad for their data access and collaboration needs. And managing these two devices and data access was easy for IT. That’s no longer the case. Today, your customers are faced with myriad challenges and needs when it comes to devices, software and access options, while keeping company data secure. That said, some things remain the same, namely the need for a FSS solution that can address five key areas: Security, Options, Collaboration, Performance and Profitability. When researching a vendor to provide FSS services, here’s what you should consider for each category to ensure longterm success for you and your customers.
There’s no shortage of popular cloudonly solutions out there, and some are even free and easy enough for your grandma to deploy. And while many of these options score high marks in the easeofuse category, they may leave you concerned about about security, data management and access permissions. When researching which solution to resell, ask yourself, “Will their data be encrypted at rest and inflight? Will they be able to remote wipe a device? Is single signon supported? Security should be a top consideration when choosing an FSS solution for your customers.
Does the solution you’re looking into provide multiple deployment options? Not all data belongs in the cloud, either because it’s too big OR too sensitive, so it’s important to select a solution that gives you and your customers options that span from cloudonly to hybrid and even purely onprem. A blend of these models provides the best option and protection for your customers, especially from downtime or slow access for times when the internet is either down or suffers from limited bandwidth.
Employees love cloudonly apps since they’re easy for collaboration and sharing files. Look for solutions that have this ease of use but, at the same time, provide IT with control over business data. Does the solution offer flexible project collaboration, subfolder permissioning and zero file limitations, regardless of size, type or number? Can users be removed or added at any time to ensure the right people have the right data when they need it? Keep in mind, consumergrade solutions cannot make this promise.
How do your customers move files today? The reality is that enterprise customers need support for large files. Can your vendor’s solution support large CAD/CAM, engineering, and/or multimedia files? Consumer cloudonly solutions are not an ideal fit for many of these business cases because they simply cannot support larger files due to the limitations of the cloud impacting bandwidth and slowing down productivity.
At the end of the day, business is business and money needs to be made. Look for a seasoned businessclass vendor that offers at least 15-30% margin and a solid partner program that provides tools, including deal registration, a partner portal, MDF, joint webinars, onboarding and sales enablement. Be wary of consumergrade vendors promising that their businessclass version is ready for prime time; they received the label consumer grade for a reason. Look for a solution that meets your business goals, works for your customer base and makes you money.
The goal is to find the right solution that will meet all of your customers file sync and share needs. Price should never be the only consideration when researching solutions for your customers. Work with a vendor that takes a profitable and secure approach built for business versus a vendor with only consumer needs in mind. Address these five areas, and you’ll provide your customers with a highly valuable tool that provides continued revenue opportunities and will save you a lot of time and headaches down the road.
Sponsored by Egnyte