8 Tips To Recession-Proof Your Business

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FOCUS ON CUSTOMERS' ROI

Customers always want to be shown an attractive return on investment, but when funds are tight, only those solutions with high ROI will be approved. "The scrutiny companies will give proposed projects will be like what we saw 2001-2002. Only those projects with very quick and high return on investment will be approved," said Joe Mertens, president of Sirius Computer Solutions. "Business projects that are specifically geared toward solving problems are the solutions that are more apt to be approved. Other, more general ones will be pushed out further. Discretionary spending is not as likely."

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