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IT Preferences & Habits: Understanding the New Standard Among SMBs

By , CRN
January 14, 2010    10:54 AM ET

In what's being called The Year of the Technology Refresh, solution providers are likely to discover that the IT preferences and computing habits of their SMB customers have changed. A reshaping of the business landscape may have altered the way SMBs use IT, but their need for technology has actually increased.

Hear what SMB customers are saying about their changing technology usage and prepare yourself to sell into the new SMB paradigm by attending this free, interactive ChannelCast with Everything Channel Market Expert, Dan Neel and his guest Matthew Older, US Notebook SMB Manager from Hewlett Packard, and Eric Townsend SMB Market Development Manager from Intel, where you'll discover:

  • Factors shaping SMB IT buying habits
  • New tools and technology that addresses changing SMB needs
  • Insight from your fellow VARs about what they are seeing in the field

    Attend live and ask questions in real time.


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