Insider Threats: The Next Frontier for Security Resellers and SMBs

By Ken Presti, CRN
February 08, 2012 12:00 PM ET

The External Threat security market is now mature. The world has now shifted focus to Insider Threats, as they represent 70% of data breach costs. SMBs however, have not been able to adopt Insider Threat technologies as they are too complex and costly; and thus, the Resellers who service SMBs, have been unable to participate in the rapid growth of this new market segment.

Enter Awareness Technologies ("ATI) and their revolutionary Cloud-based Insider Threat Platform, architected specifically for SMBs and the Resellers who service them.

This on demand ChannelCast explains how you can leverage a brand new market segment and establish new revenue opportunities with help from Awareness Technologies, which delivers Complete Insider Security in the Cloud for small-to-medium businesses through its growing network of MSPs and VARs. You’ll learn…

How to stop All Insider Threats through one easy-to-use solution, no matter where the computer goes - both on and off network, with no hardware required.'

How to stop confidential data from leaving your organization through email, USB or just on a mobile laptop.

How your customers can record all computer activity, identify top performers, correct under-performance, eliminate potential liability issues, and conduct forensic investigations'

How to locate lost/stolen laptops and delete/retrieve critical data'

How your customer can monitor all text messages and emails so they know exactly what information is leaving their organizations.'

How Awareness Technologies delivers on its commitment to partner enablement, automation, and partner profitability!

UBM Channel’s Ken Presti will be joined by Ken Totura, Chief Channel Officer of Awareness Technologies in this ground-breaking ChannelCast that brings a fresh story to help partners differentiate.

To continue reading this article, please download the CRN Tablet Edition app from the iPad App store.

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