Google Has An Enterprise Game Plan (And Microsoft-Bashing Isn't Part Of It)

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As Microsoft faces channel partners disgruntled over cloud sales incentive cuts, Google is aiming to win over corporate resellers and customers by increasing its enterprise offerings. But instead of an all-out channel blitz against Microsoft, Google partners say, the company is making smaller, targeted moves on a chess board to surround its arch rival. Google's approach is in stark contrast to Microsoft's strategy, which has included specific anti-Google marketing efforts and a Google Compete Campaign for Office 365 resellers.

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