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Office Pricing Gaps

By Edward F. Moltzen & Paula Rooney, CRN
May 30, 2003    5:51 PM ET

Microsoft has cut everyone a break on Office XP pricing and licensing except for perhaps the most vocal of its critics: system builders.

Last week, the software giant dropped retail pricing on Office XP bundles by about 15 percent. That news came a day after Microsoft said it would provide free tech support, services and home-use rights for Office 2003 to customers licensing software through its Select and Open programs under Licensing 6.0.


Microsoft last week promoted Margo Day to vice president of U.S. channels.
But system builders that want to bundle the application suite on their machines say they've heard nothing from Microsoft despite the vendor's promises two months ago that it would work to even out pricing gaps between Dell Computer and white-box makers. System builders say those pricing gaps are as large as ever,if not larger.

"I wouldn't say it's a gap, it's a cavern," said Matthew Barto, owner of Columbus Networking, a Powell, Ohio-based system builder that sells about 125 white-box systems per month and pays $450 per Office XP license.

By contrast, a Dell Precision 360 workstation with a 2.6GHz Intel Pentium 4 processor running Windows XP Professional Service Pack 1 without Office XP Professional is $1,383. Adding the productivity suite costs an extra $339,or $160 less than Microsoft's retail price, according to the Dell Web site.

Margo Day, who was promoted last week to Microsoft's vice president of U.S. channels, and Kevin Wueste, Microsoft's general manager of worldwide partner sales for SMB, did not respond to questions and requests for interviews last week.


In March, Wueste told CRN that Microsoft was feverishly reviewing proposals to address the pricing gap that Dell enjoys on Office and Windows over Intel's 384 premier system builders. The promises came after a group of system builders heatedly criticized Day about the issue at an Intel channel conference. At the time, Day defended Microsoft's pricing strategy and asked the group of system builders to sympathize with the software company.

"I don't think they're going to change," said Jim Heustess, sales manager at system builder Quality PC, Tulsa, Okla. "It'll go on as business as usual. I'd like to have [changes] happen."

Randy Metzger, CTO of Vintage IT Services, said Office terms are a hot topic. He said there is a lot of talk among system builders and that as a group, they are "extremely powerful, but as individuals, [they are] small fish in a big pond.'

Non-system builder partners see it differently. "I'm never going to make money on Microsoft software, even with Open Value," said Roger Otterson, president of Qualitec, San Diego. "So if Dell gets a break and a PC with Office is cheaper than buying it from [Hewlett-Packard] and IBM, does it matter? Yes. But not in my business."

In a sign of Microsoft's continuing cozy ties with Dell, Microsoft's U.S. Small Business Team recently sent out a direct-mail promotion offering customers the opportunity to save 5 percent on a Dell server, and an extra $100 when it is preloaded with Microsoft Small Business Server 2000. Microsoft also offered customers an 85 percent savings on Software Assurance (See related story on page 10).

Microsoft said in a statement that it offers partners the same deal as well as another $500 Small Business Server rebate program and similar marketing materials.

BARBARA DARROW contributed to this story.


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