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NORTHWEST COMPUTER SUPPORT
To achieve this, Northwest didn't need to replace existing employees, quit any practices or change its name. It just needed to open the purse strings a bit and focus more on the top line.
Under its new direction, the company hired additional talent, put infrastructure in place to support growth, worked with vendors as early adopters of new technology and launched additional practice areas. The company also is looking at growth through acquisition. The changes "allowed our staff to see that we could be a $10 million company and eventually a $20 million to $50 million company. There is that much opportunity," said Northwest President Tom Rash.
Northwest's willingness to "put skin in the game" by doing testing and early deployments of new products, as well as its ability to fill a room with loyal clients for Microsoft or HP marketing events, earns them a lot of great client referrals from vendors as well.