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New HP CEO Ready To Mount Software Offensive

By Scott Campbell Steven Burke
October 01, 2010    11:38 AM ET

Page 3 of 3

"We see that there is massive disruption happening around all of the value chain and all of the components of the technology stack," said Apotheker. "We believe at HP that there is great opportunity for us. We have the capability. We have the skill set. We have the know-how. We have the strength. We have the R&D capability. We have the talent in-house to be an effective driver of not only each layer of the technology stack and the changes, but also to put it all together into a cohesive strategy for our customers and clients worldwide. That is what we are going to focus on. I am sure Oracle will focus on their own strategy as well."

Apotheker refused to single out specific software technology areas that HP would increase its investment in such as databases, other applications or middleware.

"HP has such a diversified mix of businesses and products and services that I believe that we are uniquely positioned to be a strong player in every part of the stack. It is a little bit early for me and it would be somewhat presumptuous to say which exact part of which element we are good or better at."

Apotheker said his experience will pave the way for HP to create a "broader portfolio" of solutions to customers. What's more, he said, his international and global experience will help the company grow in emerging markets.

"HP is a global company," said Apotheker, who speaks multiple languages. "One of the attributes I have is I am a global citizen. Speaking a few languages always helps. I have been doing business globally for the last 20 years now."



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