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Specifically, the new tools include the launch of Symantec's Virtual Labs, which gives partners access to a cloud-based, preconfigured virtualized demo for Symantec products and solutions, giving partners the ability to exhibit products to customers with just a laptop and an Internet connection.
Randy Cochran, Symantec vice president of Americas channel sales, said that the company's existing sales demonstration tool, SymBrain, comes equipped with a search engine that enables partners with suggestions of products to sell customers, qualifying questions and answers customers might need. SymDemo works in conjunction with SymBrain to provide a realistic online demo that eliminates the need for partners to manually build their own VMware images.
"Everything's in one place, which makes it easy for us because we have one place to update it," Cochran said. "Now that you have the customer hooked on that, how do you demo that?"
Symantec also enhanced its enablement portfolio with Symantec IQ, a repository of information for partners, allowing them to easily access product and solution content generated by experts. The database allows partners to search for documents, presentations and tools designed to give them an extra boost when it comes to sales or support.
The new Symantec IQ site also provides partners a forum on which they can communicate with each other regarding niche areas of expertise or specialization.