SMB/Midmarket Opportunities

  • Server virtualization sparks demand for iSCSI-based storage in small business

    Score One For The Little Guy
    Dell Inc.'s acquisition last month of Nashua, N.H.-based EqualLogic Inc. shined a bright spotlight on the growing importance of iSCSI-based storage, especially in the small-business market that is heavily targeted by Dell, Round Rock, Texas.
  • Apple's Retail Myth
    Apple CEO Steve Jobs loves the Apple retail stores. That's because Jobs can control every last bit of the Apple experience from the lighting to the ever-so-clever Apple Genius Bar where the company boasts that "our geniuses will answer all your technical questions, troubleshoot problems and explain it all in language that's easy to understand."
  • Lotus Gets Back To Its Roots
    Targeting Microsoft, Lotus execs add more incentives for channel partners selling to long-neglected SMB markets.
  • Five Steps To Fix HP's Channel Woes
    HP's most loyal solution providers say these steps could go a long way in fixing rebate problems and other issues impacting their profitability.
  • Preparing for Security Threats: Can You Back Your Clients Up?
    Protecting your SMB client's critical data and systems from security threats, natural disasters, basic human and other uncontrollable variables is essential. Learn how to ensure efficient and timely data and system recovery so your clients business remains up and running after a devastating event.
  • 2008 SMB IT Spending: A VAR Crib Sheet
    New Year means New IT budgets, but although there are new budgets, Solution Providers still need to show that new technology can be designed and deployed in a cost-effective manner.
  • What major trends in the Microsoft ecosystem will provide opportunities and obstacles frror ISVs in 2008?

    In Microsoft's Orbit
    What major trends in the Microsoft ecosystem will provide opportunities and obstacles for ISVs in 2008?
  • Intel's monsterous server revs up for custom-system space success

    Review: From White Box To White Mod
    Intel Corp. executives decided last year that the Santa Clara, Calif., chip giant's channel partners—and the small- and midsize-business market—could gain more traction than they were getting from the blade technology tier-one manufacturers were offering. So they went back to the drawing board and returned with an industry first: an all-in-one, top-to-bottom, rackable system that provides bladelike horsepower in an easy-to-deploy, easy-to-manage package.
  • Take a tip from leading execs on how to differentiate yourself

    Find Your Company's Position
    How much time do you spend thinking about your company's position? Better yet, how does it set you apart? If those questions elicit a blank stare, it's time to understand why positioning your VAR organization is the most important thing you can do this year.