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The next step in GreenPages' hybrid cloud enablement offensive is adding a new brokerage and governance platform to its CMaaS offering.
The new brokerage and governance offering, which is based on technology from Gravitant, an Austin, Texas, cloud brokerage software provider, allows customers to quickly compare the cost of deploying workloads in competing public clouds including Amazon Web Services, Terremark, Savvis and GoGrid.
GreenPages is already piloting the brokerage and governance service and plans to make it generally available in the fourth quarter. "The big surprise to me is the velocity with which we have people banging down the doors for this [cloud brokerage service]," said GreenPages' Dupler. "We already have three customers in PoC [proof-of-concept] mode."
That CMaaS toolset gap is especially prevalent in the midmarket where customers can not afford legacy services platforms from the likes of IBM, CA and HP and are looking for affordable alternatives from cloud specialists like GreenPages, said Dupler. He said the legacy management platforms have traditionally been focused on the "upper end of the market," leaving midmarket customers out in the cold.
What's more, many of those legacy IT services providers are acquiring companies to fill the hybrid cloud management gap and then running into the difficult task of integrating a new hybrid cloud enablement platform, said Dupler. "That becomes a nightmare of management tools," he said.
Beyond the technology muscle that GreenPages brings to the CMaaS market, the secret to the company's growing momentum is the "people and processes" behind the service, said Dupler.
"Our GreenPages' people and processes are the true differentiators," he said. "Talent is the key to this. Great technology companies are built upon great teams of people and skilled technologists. That is core to everything we do."
Dupler told Summit attendees that GreenPages' ability to provide hybrid cloud enablement as an "agnostic" consulting and services provider sets it apart from both traditional solution providers with a vested interest in selling legacy solutions and born-in-the-cloud providers committed to moving all workloads to the public cloud.
"We are walking in today with a great team of architects and a business model that allows us to step back, analyze your application portfolio and really build an optimal service architecture for your organization," he told the IT professionals. "There is no single [public or private cloud] answer. We need to look at your IT environment, assess it, look at your biases and your business, compliance requirements, application portfolio and select the best venue across private and public cloud. That is what we do today. This isn't easy or for the faint of heart. But, we are up to the challenge and psyched to be doing it!"