Peak 10's market expansion will include Atlanta; Dallas and Austin, Texas; Cincinnati; Denver; Fort Lauderdale, Jacksonville, and Tampa, Fla.; Las Vegas; Louisville, Ky.; Minneapolis; Nashville, Tenn.; Phoenix; Portland, Ore.; Charlotte and Raleigh, N.C.; Richmond, Va.; Salt Lake City; Amsterdam; and Calgary, Canada.
Together, the two providers will offer enhanced cloud and interconnection capabilities, highly redundant data centers, and back-office and operational support, according to Peak 10 and Denver-based ViaWest.
Master agent Avant, a longtime partner of both Peak 10 and ViaWest, is also enthusiastic about the tie-up and expanded geographic reach.
"The merger creates a natural synergy of geographic coverage combining cloud, co-location and security offerings," said Alex Danyluk, Chicago-based Avant's chief strategy officer.
Telarus' Edwards said that the merger will combine two "healthy" channel programs.
"We think they'll take the best elements of both channel programs to improve even more," he added.
Via the terms of the deal, GI Partners, which acquired Peak 10 in 2014, will be the majority shareholder for the merged company. ViaWest is a wholly owned subsidiary of Shaw Communications Inc.
Current Peak 10 CEO Chris Downie will remain as CEO of the combined company. Nancy Phillips, CEO of ViaWest, will become the executive chair of the board of the combined company, the two companies said in a statement.
The two companies expect the all-cash deal to close in the third quarter and is subject to regulatory approval.