Intel on Friday unveiled a new Open Pluggable Specification (OPS) for digital signage, which is part of the semiconductor firm's effort to expand its IT footprint with a variety of computing technologies.
Digital signage is a form of electronic display that can be found in both public venues and private environments. The technology is capable of displaying a wide array of content through digital signs on LCD screens, touch screens or projectors. Digital signage offers the benefit of communicating adaptable, interactive information and technology with relative ease and opportunity for return on the investment.
Intel introduced the specification at the 2010 Digital Signage Expo in San Diego on Friday. During the keynote, the specification was presented as a means of standardizing digital sign design and development.
At the company's Channel Alliance Summit in August, Intel said digital signage was one of many technologies evolving toward PCs which it would pursue. The chipmaker also pointed to the key role of solution providers in advancing the technology by building and deploying digital signage solutions for hardware manufactured by Intel
"CTL is currently exploring adding a digital sign line up to our product mix. We are excited about intel’s continued support and development for this market," said Erik Stromquist, COO of Computer Technology Link, a Portland, Oregon-based solution provider.
Next: The Specifics of Open Pluggable Specification