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Meanwhile, the ConnectKey platform features an open API to allow channel partners to develop and embed their own apps on the MFP with no additional software requirements.
Any app developed for ConnectKey must receive a "digital signature," i.e., be certified by Xerox, and the developer will be able to monetize that app by placing it in a marketplace that Xerox plans to launch later this year, Dastin said.
"The solution provider can upload that app to the marketplace. [With] the pricing model, we're looking for solution providers to monetize it mostly on their own. We're trying to incent solution providers to develop apps and get the monetization of that," Dastin said.
Xerox also plans an "app studio," where users can partner with developers to customize and tailor apps themselves for a fee, he said.
"We're really trying to redefine MFPs. We all know where print is headed. We're moving the MFP from a printer to a documents system. It's important to drive that with things like the ConnectKey software platform where you're able to move from where you would print and distribute hard copies, then email and print, to where you can, with mobility, access a document and collaborate," Dastin said. "Just as we moved from single-function phones to smartphones to collaboration tools, we see our MFPS in the same way. This is the beginning to extract connectivity around the box and not be constrained by print."