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ARC 2010: Volume Mainstream Business Servers

By Brian Kraemer
November 04, 2010    3:29 PM ET

Page 2 of 2

Interestingly, IBM found its stiffest competition in an area where it traditionally is known to be an industry leader: Product Innovation, where Hewlett-Packard came out on top.

Still, Galush wasn't deterred, pointing out that IBM's server solutions are designed for specific applications, rather than being designed as a cookie-cutter-like product.

"We have also taken an aggressive approach to designing volume servers that are not one-size-fits-all offerings, but that respond to specific client and partner requests," he said. "Similarly, we have refocused our internal efforts to better emphasize the value we bring with our volume offerings and to help enable partner sales."



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