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Apart from servers, Lenovo services are poised to pave the way for its "PC Plus Era" this year. The company said this week that it will be refocusing its efforts on services -- an area that it hasn’t been "overtly" focused on before. In particular, it's looking to refine its PC maintenance and protection, imaging asset tagging, and asset recovery offerings.
That said, Lenovo vowed not to offer any services that may compete directly with those already offered today through its partners. The idea is that partners will be able to supplement their current service offerings, including app and networking management, desktop outsourcing, and software deployments, with those pushed out by Lenovo.
"We want to be very complementary to everyone in this room when it comes to services," David Schmook, senior vice president and general manager of Lenovo’s North American unit, told partners during the general session.
As Lenovo moves forward with its "four-screen strategy" -- or the development of a cross-device ecosystem for its smartphones, smart TVs, tablets, and PCs -- it said new opportunities for offering cloud-based services will also become more prominent.
Smartphones and tablets make up the third component of Lenovo’s "PC Plus Era." The company announced recently it would invest nearly $800 million in an R&D and production facility in China to drive the development of new mobile devices. Kinlaw said the majority of these new products will first be deployed exclusively in China, a market where Lenovo is already the third largest smartphone maker. But he also said the spillover of these devices into North America is inevitable.
"China is the focus place for those products to begin. Are those things going to evolve and be sold in the U.S. and North America and the rest of the world? Absolutely," he told CRN.
These mobile devices, as part of Lenovo’s larger "four-screen strategy," will present channel partners with an opportunity to offer further services to clients, as they aim to create broader Lenovo-based ecosystems.
"As tablets become viable in the enterprise space, they [end users] are going to need to be trained on tablets, somebody is going to need to sell them tablets, somebody is going to need to build the applications that run on the tablet," Kinlaw explained. "So there are lots of services partners can tag onto for the 'four-screen.'"