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Q&A: HP's Top Strategist Says HP Is Mounting An Innovation Offensive

By Steven Burke
January 10, 2013    4:16 PM ET

Page 4 of 4

Are people underestimating the power of HP to drive the next generation of computing, to innovate, to change the market?

I can't talk about what people are thinking. But for me, I felt the market was undervaluing the company. That is a big part of why I came to the company.

What is the mood within the company?

I think people are pumped! You saw the team. They are excited about the products they are showing you. And, they have reason to be excited because it's just cool stuff. I am excited every day I go to work.

Is Autonomy a solid product?

Autonomy is a great product. As Meg [Whitman] said, we are absolutely committed to the Autonomy product. The legal stuff, we'll let other folks deal with that. But the product is great. If you think of what it is: Autonomy is really the leader in unstructured data. It's all the internet stuff that is not structured. But, it is also video. So, for at the London Olympics, for example, Autonomy was used to monitor all the video traffic, all the TV traffic, looking for bad guys for the London Police Department. That is the kind of thing it does.

Where do you generate massive quantities of unstructured data: paper. All this print stuff. Now, you go to your printer and you can scan some stuff. Where does it go? It goes right into Autonomy as a workflow engine. You can then use those documents as part of your workflow. If you are an insurance company and this is your insurance claim form, you scan it. All of a sudden it is in your insurance workflow. So, then you go back to your desk, you click a few buttons and you process it to the next person. Really, really easy. And, you don't need a scanner to do it. You already have this printer device. It is now an integral part of your workflow. That Autonomy printer scanner connection is actually huge.

What are three key innovative technologies that you would single out.

I would say our software-defined networking, our ElitePad and notebooks and our OfficeJet Pro X. That is a fundamentally revolutionary product. What we have done is taken the ink technology that is super high-end and moved it down. That OfficeJet Pro X is very different. That is true innovation. To be able to run ink at 65 pages per minute and have it come out bright and at 50 percent reduction in cost -- that is huge innovation.

PUBLISHED JAN. 10, 2013

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