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As mobility has become an integrated part of life in the enterprise world, vendors and VARs are looking at hardware and software solutions that will further enhance end users' mobile experiences. For starters, some see the world of mobility evolving toward shared public spaces.
Aaron Freimark, CTO of New York-based Apple solution provider and reseller Tekserve, said he envisions a further downsizing of devices carried around and an increasing use of shared screens. Though he does not typically concern himself with speculation, Freimark said he hopes the future enables users to carry no more than a smartphone or smaller identifying piece in a pocket that will enable anyone to access data through a shared screen.
"Screens are just going to be around and we will be able to walk up and use them. It's all going to be data that lives in the cloud and we're essentially going to have our identity to carry around," Freimark said. "You'll walk up to some sort of public station or public terminal. It will be able to recognize you because of a phone or identity credential in your pocket. Then the screen will be yours, and you'll have trust in the security of it and access to all of your data."
OTG, an airport food and beverage company, recently elicited Tekserve's services to deploy thousands of iPad kiosks in various airports in order to help travelers quickly find, order and pay for the food they are looking for, according to Freimark. "That is a great example of taking a great personal computer and making it so everyone can use it in a shared environment," Freimark said.
Joyce Mullen, vice president and general manager of OEM Solutions at Dell, said the demand for publicly shared devices is growing and is exciting.
"The most exciting part is, there are new industries every day that were not customers yesterday that will be customers tomorrow," Mullen said. Dell OEM has recently partnered with SoloHealth, an Atlanta-based company, to bring health kiosks to high-traffic public areas like retail stores and corporate campuses. The kiosks are able to do a number of health screenings and connect users to doctors nearby when needed.
"There is tons of data being created by machines and there is a huge opportunity to help customers figure out how to use, store and apply that data," Mullen said. "It's about developing a partnership ecosystem around looking at issues holistically and teaming up with partners in this space to offer full solutions."
"It used to be about taking a specialized device and making it more general, making it useable in a business that it wasn't designed for. Now it's the other way around," Freimark said.
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