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Internal Cisco Memo: HP PC Spinoff Will Result In Margin Loss, Weakened HP Brand

By Chad Berndtson
September 30, 2011    4:00 PM ET

Page 4 of 4

A senior executive for a top North American partner that sells both Cisco and HP products and did not want to be identified, praised Cisco’s no-holds-barred attack on HP. "I'm glad to hear Cisco is standing up and saying, ‘we need to address this,’" he said. "With HP potentially distracted at the moment with the 'in-or-out on PSG' question and the 'who's the leader' question, yes, it's a good time for Cisco to maintain and grow market share."

The solution provider said that Cisco's newly aggressive competitive tone reminded him, ironically, of how Hurd motivated the HP channel to go after Cisco. "I liked Mark Hurd's attitude when he was at HP -- I liked the aggression," said the partner. "I think that's something good for Cisco to say, let's go out and grow this market."



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