Verizon took to its third-quarter 2017 earnings call to highlight its ability to add and retain wireless customers in the ultra-competitive wireless market.
In addition to the success that the Basking Ridge, N.J.-based carrier had on the cellular side during its third quarter, Verizon drove home its focus on fiber-based products.
"You should expect us to continue to be deploying fiber around the country to service both wireless and customers across the rest of our business as we get into IoT applications," said Matt Ellis, Verizon executive vice president and CFO, during the carrier's third-quarter earnings call Thursday.
Verizon added 274,000 phone subscribers who pay a monthly bill on a net basis during the thrid quarter. Churn, or the rate of customer defections for all customers paying a monthly bill, was 0.97 percent.
Overall in the wireless space, Verizon had 603,000 retail postpaid net additions for the quarter, which includes 486,000 postpaid smartphone net adds.
Despite customer wins, wireless revenue dipped 2.4 percent to $21.58 billion during the third quarter from $22.10 billion in third-quarter 2016.
Verizon in February launched its unlimited data plans in response to competing plans from wireless rivals T-Mobile and Sprint. According to Verizon, its unlimited plans have since increased network usage of 4G LTE, which now occupies more than 50 percent of its available low- and mid-band spectrum.
Ellis briefly addressed speculation around the potential merging of Sprint and T-Mobile during the call by assuring analysts and investors that Verizon has "the right set of assets," regardless of the choices that competing carriers may make.
Verizon's wireline division, which includes its Enterprise Solutions, Partner Solutions, Business Markets segment and XO Communications operations, climbed a modest 1.1 percent to $7.66 billion during third-quarter 2017, up from $7.58 billion in the year-ago period.
Revenue for Verizon Business Markets climbed 8.3 percent during the quarter, reaching $903 million in revenue, up from $834 million in third-quarter 2016.