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Q&A: Joe Tucci On NetApp, Dell And VSPEX

By Joseph F. Kovar
May 21, 2012    10:00 AM ET

Page 7 of 13

CRN: Can you get to tuning the servers to run the fastest, and the same thing with the networking, without owning it? There’s a whole drive toward vertical integration. Oracle does it. Cisco does it. Everybody’s saying, my way or the highway.

Tucci: I’ve never wanted to be like everybody. I’m just telling you our way. Our way is to listen to you, and give you options.

So you could say, here’s my stack. Buy my stack. But I’ll tell you, if you do that, if you go out and buy a stack from five different vendors, you’re gonna look for the furthest thing from a cloud. You want to build your infrastructure horizontally, and then drop your applications on. If you build an infrastructure for every application that you have, at the end of the day you'll be costing yourself a lot more money. Because you’re optimizing this, then you’ll optimize that, and you’ll optimize that. Whereas Amazon Web Services, they’ve optimized this, and then you put the applications on top. That’s what we're doing. We're building a much more robust, mission-critical infrastructure.

So do I think I need to build and sell networking devices? No I, don’t. Do I think I need build and sell naked server devices? No, I don’t. Obviously we sell gazillions of servers. They just happen to have storage software on them.

CRN: Let’s talk about EMC’s Cisco relations. In late 2011, Cisco surveyed the partners at its partner executive forum, and the majority of partners surveyed said that if they had the choice, they would prefer to see VCE disbanded because of the problems in terms of bringing VCE out initially and piecing it together. When we talk to the Cisco guys, they feel they can’t get the deal closed quick enough, so they go toward the [NetApp] FlexPod solution. So the Cisco reps in the field, and even a lot of the Cisco solution providers, are kind of saying, for my money, I want to make the deal fast. I’d rather see this thing disbanded. The majority of guys. What’s your response to that? That seems to me that the Cisco guys haven’t pulled their weight on this VCE thing.

Tucci: Look. First of all, I think the leaders in Cisco, John Chambers and his team, are phenomenal. They have vision, and they understand that that sometime you have these overnight successes that stay successful for long periods of time. And that’s phenomenal when that happens. Most often, though, it takes a while to build a success. Very often you put something out and say, “Wow,” and it goes fumph. [Look at] the iPad. Phenomenal. Obviously that was built on a lot of things that Apple has done. The product, when Apple put it out, was a new class of product. It’s started off strong, and it’s continued to be a phenomenal product.

NEXT: The EMC/Cisco Relationship

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