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Symform Trades Free Cloud Backup For Excess Storage Capacity

By Joseph F. Kovar
September 11, 2012    4:58 PM ET

Page 2 of 2

Because so many customers provide capacity for Symform's use, the cost of that capacity is much lower than other data centers pay for capacity, said Mason White, director of product marketing for the vendor.

"We don't need a large percentage of customers paying us in dollars for us to do well," White said.

For solution provider and services partners, the new program provides a zero-cash offering to their own managed services, he said.

Computer Rescue is taking advantage of the "Bytes or Bucks" program by providing the required excess capacity itself and charging customers for the service, said Jeff Willems, president of the San Antonio, Texas-based managed services provider, which has worked with Symform for one-and-a-half years.

"We provided the capacity from the beginning," Willems said. "The difference now is that we provide the capacity instead of paying for the license. It's an easy program for us. Instead of paying for the license, we add more storage."

Helping customers understand how Symform's distributed cloud backup service works has been easy, Willems said.

"A lot of people like it," he said. "We explain that their data is scattered all over the place, and is not in just one place, so it's not easy to compromise the data. And our typical customer just doesn't care where the data is. They just want to know that Computer Rescue is taking care of it."

PUBLISHED SEPT. 11, 2012

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