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However, SimpliVity’s Kempel said, most converged infrastructure solutions such as Hewlett-Packard's Matrix, Dell's vStart, IBM's PureSystems, VCE, and NetApp's FlexPod are made of separate products put together in a single rack rather than built from the ground up as a single integrated solution.
Other solutions may be built from the start for higher efficiency but may lack certain features such as caching or multi-tenancy, or may be VMware-centric, he said.
"SimpliVity offers high efficiency and complete functionality," he said. "The only thing we're missing is multi-tenancy, and that will come soon."
Kempel said the SimpliVity OmniCube is one of the first solutions to be developed as part of a software-defined data center, which he said combines commodity hardware with full-function software to deliver cloud computing capabilities.
Because the SimpliVity software runs on commodity hardware, customers could in theory run that software on their own hardware, Kempel said. "But the market does not to run our software on their hardware," he said. "They want our complete solution. We package it in our own box because we don't feel the market wants just the software."