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EMC's Goulden said the company expects to start selling Project X during the second half of 2013.
Because of Project X's rich data services and its ability to do deduplication and a lot of data snapshots, beta customer use cases have so far centered primarily on two main markets, Goulden said.
The first is virtual desktop infrastructure (VDI), in which the ability to do high-performance dedupe of data across thousands of workstations is a must, especially when many of those workstations are booted up simultaneously, he said.
The second is database test and development, in which the ability to do multiple snapshots and keep multiple copies of data is a must, he said.
"We genuinely believe this will be the best all-flash array in the market," he said.
The March product launch will also include a new PCIe server-based flash storage accelerator, Goulden said. Unlike EMC's current model, the VFCache, which was launched last February using SLC-based NAND memory, the new version will be based on lower-cost MLC NAND, he said.
Goulden said EMC expects to start shipping its new PCIe flash storage accelerator late this quarter or early second quarter.
The new offerings complement EMC's current flash storage business. Goulden said EMC customers purchase flash storage with over 50 percent of all EMC VMAX enterprise arrays and VNX midrange arrays shipped to the market.
EMC this quarter is also planning to expand its traditional storage array line with the introduction this quarter of the VMAX Cloud Edition, the latest model in EMC's VMAX enterprise storage family. He did not give additional details about VMAX Cloud Edition.
EMC's RSA security business on Wednesday will launch a new security analytics suite, Goulden said. The suite "gives customers a powerful next-generation tool to manage compliance, security and risk as one process," he said.
Goulden also said that VCE, a joint-venture of EMC, Cisco and VMware to develop Vblock converged infrastructures, on Feb. 21 has planned a major product launch.
"All three CEOs of VCE's parent companies will be part of its biggest product launch yet," he said. "With the market for converged infrastructure on fire, it's important to have the market fully covered. And, we'll do this with new product introductions to extend our market leadership."