DataGravity Tuesday came out of stealth mode with the launch of a new storage platform, the DataGravity Discovery Series, which helps customers manage their data and analyze it for business purposes.
DataGravity, which until now has declined to talk about its technology, was founded by the same team that founded EqualLogic before that company's 2008 acquisition by Dell. The company already has raised about $42 million.
The DataGravity Discovery Series is the first data-aware storage solution, said Dave Siles, vice president of channels and alliances for Nashua, N.H.-based DataGravity.
"DataGravity Discovery is an appliance built with our intellectual property that focuses on bringing value to the data that businesses have stored," Siles told CRN. "We let people open the file cabinet to look at what's been stored for years."
The DataGravity Discovery Series provides search and discover capabilities on data, as well as information on who accesses it and when, Siles said.
The appliance, which comes in 48-TB and 96-TB versions with flash storage acceleration optimization, provide two basic functions, he said. The first is information discovery by conducting searches natively at the point at which data is stored. The second is built-in block, file and virtual machine data protection with snapshots.
The focus is on unstructured data across CIFS, NFS and iSCSI data stores, according to Siles. "We make it possible to treat storage not as a cost center, but as an asset," he said.
From a nontechnical standpoint, the DataGravity Discovery Series will force customers and partners to change how they purchase storage, said Joe Paquet, vice president of vendor alliances at Axis Business Solutions, a Portsmouth, N.H.-based solution provider and DataGravity channel partner.
Paquet, whose company started working with DataGravity early this year because of its relationship with the founders from their EqualLogic days, told CRN the solution will change the IT sales cycle by pushing IT and business owners to work together.
For solution providers, DataGravity is ready for partnering, Paquet said.
"As a partner, I've had a lot of input into what goes into the customer's IT infrastructure, and DataGravity fits," he said. "And I've looked at the DataGravity sales and registration systems, and they all work. We've already had a number of registered opportunities, and we are already engaging in joint marketing activities."
NEXT: DataGravity Discovery Series And The Channel