FEATURED VIDEO

Sponsored By:
SLIDE SHOWS
Our list of the most innovative executives of the year spotlights the people that are pushing the envelope with new products and channel programs to bring solution providers to new heights.
Find out which executives made the grade and held their own, despite the great IT downturn of 2009.
Most everyone loves Thanksgiving turkeys. But IT industry turkeys? Not so much. We look at 10 examples of 'turkeys' that have disappointed the tech industry this year.
INSIDE CHANNELWEB
BLOGS
The Channel Wire
October 06, 2009
Public Service Announcements have long been used to warn society of threats that have the potential to affect a large portion of the population. PSAs are routinely done for antismoking, infectious diseases and texting-while-driving public awareness campaigns.

Perhaps it's time for PSAs focused on cybercrime? The federal government is certainly stepping up its warning calls about computer crime. This morning the FBI issued a warning about a fraudulent e-mail message with the subject line "New Patterns in Al-Qaeda Financing." The message is delivered with a malicious attachment that is suspected of having files to steal user system credentials.

The problem is, though, who routinely keeps a lookout for FBI cybercrime warnings? Television is by far a more popular medium and a better way of getting the word out. PSAs would be a great forum to warn the public about threats like the Hotmail Phishing attack or the latest Facebook malware. PSAs can be so popular that they can achieve cult status -- remember the Crash Test Dummy ads?

Phishing attacks often involve excellent mimicking of legitimate sites and are therefore becoming harder to detect, particularly for novice users. It's time for a strong PSA campaign about cyberthreats---the same as would be made for any other outbreak that could threaten the population.

Posted by Samara Lynn at 10:46 AM
ADVERTISEMENT




CHANNEL SERVICES >>