7 Big Data Startups With An Eye On The Channel


10gen

CEO: Max Schireson

10gen is a developer of the increasingly popular MongoDB, a NoSQL database that offers the kind of flexibility and high availability demanded by big data environments.

The New York-based company recently launched a formal channel partner program to help manage the growing number of reseller, OEM and ISV partners in its ecosystem. "We've had significant interest [from solution providers] and we decided to get more structured about it," Ed Albanese, 10gen business development vice president, told CRN. "It's an opportunity to grow the [partner] base."

The program provides 10gen's existing partners with technical and business resources, including MongoDB training and certification, but also is designed to help recruit new partners. The program includes three levels of participation -- Member, Authorized and Strategic -- with benefits based on partner level such as access to product road maps, sales kits and joint press relations services.