The Inside View: Microsoft's Top Execs Sound Off On $7.2 Billion Nokia Buy

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9. On Microsoft's Acquisition Of Nokia's HERE Mapping Service

Steve Ballmer, CEO, Microsoft

"Microsoft will get flexibility to integrate Nokia's HERE geospatial assets into all of our experiences. We’ll have great freedom to innovate around the HERE location platform, and yet Nokia can maximize the use of the HERE asset by other industry players. Like every other aspect of the deal being announced today, we examined many possibilities and collectively decided that the new partnership is simpler, more effective, and more likely to lead to economic success for both entities, and a real second digital map of the world."


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