VARs Predict Solid Growth In Voice And Data Networking Solutions
Voice and data networking technologies could be the hottest market in 2009, according to the 2009 SOM survey. Wireless technologies are expected to lead the charge with 63 percent of the VARs surveyed saying they expect demand for wireless solutions to grow next year.
That was followed closely by demand for networking infrastructure, as 55 percent of the solution providers predicting that market to grow in 2009.
And solution providers hope to cash in next year on demand for unified communications and VoIP technologies. Fifty-two percent of the VARs surveyed said they expect growth in unified communications, while 52 percent said demand for VoIP would grow.
Those predictions jibe with the cost-cutting, quick-ROI climate sweeping through businesses of all stripes in face of the unprecedented economic crisis. Many CEOs are targeting their voice and data communications as a way to quickly reduce costs. And the mantra many solution providers are hearing from their customers in VoIP/unified communications is, "I'm willing to spend money to save money."