23. Sridhar Vembu, Founder and CEO, Zoho
Being an innovator means upsetting the status quo. That's exactly what Sridhar Vembu has done at Zoho, delivering at last count 19 online business applications. It's that applications muscle that is allowing solution providers to move businesses of all sizes to the cloud. The company feeling the most heat from the Zoho online applications offensive is Microsoft. That's because Zoho has even moved to provide plug-ins like a Zoho Plugin for Microsoft Office and Microsoft SharePoint. Zoho has done the same with Google, integrating Zoho Projects with Google Apps. Vembu has even moved to make it easier for customers to run Zoho applications in the data center with a pact with VMware.