25 Technology Thought Leaders For 2010

Vandebroek likes to say that “bending the rules and exploring the unknown are the catalysts that drive innovation” at Xerox. That drive to break rules has led to big technology breakthroughs at Xerox, such as erasable paper. That’s right, erasable paper. Xerox spends a whopping $1.5 billion a year on R&D. It is Vandebroek’s job to make sure that is evident in innovative products like the Xerox Phaser 7500, which received the Everything Channel Tech Innovator award for printers. Xerox’s team of scientists, engineers and developers also were awarded a special Tech Innovator of the Year Award for its invention of Natural Language Color as first delivered in the Xerox Phaser 7500.

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