Longtime Microsoft veteran J Allard made a name for himself early on when he penned a 16-page memo in 1994 titled "Windows: The Next Killer Application on the Internet," which detailed the rise of the Web and Microsoft’s opportunities in the space. During his tenure at the company, Allard helped create the Xbox video game console and Zune media player and was also a member of the creative teams behind Windows NT and Microsoft’s TCP/IP products. Allard most recently served as chief experience officer and chief technology officer of Microsoft's Entertainment and Devices Division. However, after a reorganization of the E&D Division in May, Microsoft announced that both Allard and Robbie Bach, president of the E&D Division, would retire from the company in the fall. Allard will continue to serve as a strategic advisor to Microsoft CEO Steve Ballmer.