1. Eric Martorano, Senior Director, U.S. SMB Channel, Online Services, Microsoft
Being a maverick means bucking the system. That’s just what Martorano has done. His Cloud Champions Club program is a winner that is getting partners to step up to the cloud challenge. It’s the kind of program that would have been kicked around at Microsoft for a year or more before getting off the ground. Martorano brought it to the table a couple of months after being named head of U.S. SMB Channel and Online Services. You can bet on Microsoft making big gains in the SMB cloud space under his leadership.