Michele Johnston Holthaus
General Manager, Channel Platforms & Strategy Division, Intel
Years in position: 5
Years in channel: 14
Highlights: The launch of Intel's second-generation Core CPU in desktop and mobile markets was key, Johntson Holthaus says. Intel also introduced the Intel Desktop Core K SKU products developed specifically for the channel's integration and overclocking marketing and launched the Think Mini ITX and Mini ITX industry
Goals: Johnston Holthaus says she would like to see the continued growth of the overall channel and increased channel competitiveness in specific niche markets where players can differentiate and grow their margins. She plans to help accelerate growth for Intel SSDs, tablets and wireless products as All-In-One and Ultrabook drive new usage models in desktop and mobile.
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