2012 Channel Champs: Overall Winners

CRM Software

Overall Winner: Microsoft

2012 Score: 74.7
2011 Rank: NA

Microsoft eked out a win over Oracle by half a percentage point. Its largest margin of victory was in usability and ease of use. However, it did not fare as well in the product margins, SPIFs and rebates criteria, losing to third-place SAP. Microsoft has earned the distinction of winning the CRM Software category in its debut year.

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