Multifunction Printers: Xerox
CEO: Ursula Burns
Xerox won this two-year-old category for the second time, by a much wider margin than in 2011. The vendor decidedly improved in product innovation and support, and lost no ground in partnership. Lexmark came in second, followed by Samsung and Hewlett-Packard. Despite its last-place finish, HP earned criterion wins in product quality and (product) compatibility, and ease of integration. Lexmark took first in presales support, and Samsung finished ahead in revenue and profit potential, and ROI.