No. 3 Biggest Gain: Dell, SMB Network Storage
CEO: Michael Dell
Gain: 9.3 (Overall Score: 76.8)
Dell moved from last place among four vendors to third place among five companies in 2012.
The vendor saw enormous increases in several criteria, particularly in ease of doing business, where its score leapt 20.2 points from 2011. Other areas of huge improvement were return on investment (up 15.1 points), quality and reliability (up 14.9), and managing channel conflict (up 12.5).