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IBM Targets SMB Customers With New Storwize V3700 Offering

IBM is going after the entry-level SMB storage market with its new Storwize V3700 storage array, which includes the same code stack as its higher-end Storwize V7000. IBM is also including its SAN Volume Controller (SVC) storage virtualization technology, which enables replication, thin provisioning and other features.

About 80 percent of IBM's midrange storage revenue comes from indirect sales channels, and that will likely be the case with the Storwize 3700, according to Lief Morin, president of Key Information Systems, a Woodland Hills, Calif.-based solution provider and IBM partner.