The Best (And Worst) Channel Stocks of 2012


PCM

CEO: Frank Khulusi

Dec. 31, 2012: $6.21
Dec. 31, 2011: $6.28
Change: -1.1%

PCM begins 2013 with a new name (formerly PC Mall) and a new ticker symbol (PCMI instead of MALL). The El Segundo, Calif.-based company now combines all its primary commercial subsidiaries PC Mall Sales, Sarcom and PC Mall Services, into a single subsidiary tha twill operate under the unified commercial brand PCM. Meanwhile, PC Mall Gov will change its name to PCMG and operate under the brand PCM-G.

"After careful examination of the trends taking shape in the markets we serve, we have determined that going forward, our commercial customers can benefit from a more unified and streamlined brand strategy," CEO Frank Khulusi said in a statement announcing the change.