Online Partner Locators: How They Work


VMware

Who's In: Open to all 55,000 channel partners

Search Criteria: Prospective customers enter a country, then select from a number of criteria including partner type such as corporate reseller or service provider, partner level, solution competency (for instance, business continuity or desktop virtualization), specialization (health care or federal government, for example), and purchasing programs such as volume or enterprise purchasing.

How They Are Ranked: Partner competency level is the key criteria for ranking solution providers with "premier" partners getting the top spots.