Varnex Roundup: 8 New Initiatives To Boost Partner Support


Peer Groups

Varnex has created a public sector peer group, a loosely defined group in which VARs that serve the public sector can share best practices, ask questions and perhaps form partnerships. Synnex previously created peer groups around services and marketing, which have proved successful, said Bob Stegner (pictured), Synnex's senior vice president of North American marketing.

"The [members are] really driving themselves. The services group has about 38 companies. The marketing group has about 15. They're putting processes in place around it now. They hold monthly phone calls. It's all helping them drive what they're going to do," Stegner said.

A managed print peer group could be formed by Synnex's Fall Varnex conference, Stegner said.