Power 100: The Most Powerful Women Of The Channel 2013 (Part 2)


Michelle Graff, Pure Storage

Director of Worldwide Channel Marketing and Partner Programs

Years in channel: 15

Years in position: 1

Highlights of the past year: Graff joined Pure Storage as director of worldwide channel marketing and partner programs in the second half of 2012. Since then, she has designed and launched the second version of P3, Pure's global partner program. Under Graff's leadership, P3 introduced a tiered value-add program, which accelerates partner profitability, demand generation and expands business and services opportunities for partners.

Goals: Graff says it doesn't get any better than building out the channel program for one of the world's most innovative and high-growth technology start-ups. She's excited to be part of the team that is leading the next major evolution in enterprise IT.